This advertisement was on a billboard on a street in downtown Chicago. I found it interesting that HIV/AIDS ads in our country are prevalent– moreover, they may even include a celebrity sports model, like Magic Johnson.
And yet, in the developing nations like India and China, STDs like AIDS/HIV are surrounded by a horrible stigma.. So much so, that it took a long time for the Chinese government to even admit that AIDS was a problem! If recognizing that a problem exists is the first step to solving it, China already put themselves behind the ball from the very start.
I wonder how long it will be until we see Indian/Chinese celebrities on HIV drug advertisements…
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